Tracking- und Analysetools

Amazon Pay 

We offer the possibility to process the payment via the payment service provider Amazon Payments Europe S.C.A. 5, Rue Plaetis - 2338 Luxembourg.  

The legal basis for this is our legitimate interest in ensuring efficient and secure payment processing. Art. 6 para. 1 lit. f DSGVO. In this context, we pass on the following data to Amazon Pay, insofar as it is necessary for the fulfilment of the contract (Art. 6 para. 1 lit b. DSGVO): Name, address, account details, credit card number if applicable, invoice amount, currency and transaction number . Your data will only be passed on for the purpose of payment processing with the payment service provider Amazon Payments and only insofar as it is necessary for this purpose. 

Amazon carries out a credit check for various services such as payment by direct debit in order to ensure your willingness and ability to pay. This corresponds to the legitimate interest of Amazon Pay (pursuant to Art. 6 para. 1 lit. f DSGVO) and serves the execution of the contract (pursuant to Art. 6 para. 1 lit. b DSGVO). For this purpose, your data (name, address and date of birth, bank account details) are passed on to credit agencies. We have no influence on this process and only receive the result of whether the payment has been made or rejected or a check is pending. 

For more information about Amazon Pay privacy, please visit: 

https://pay.amazon.com/de/help/201751600 

 

Cloudflare 

We use the services of the company "Cloudflare" (Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA) to increase the availability and security of our website. 

Cloudflare provides a so-called Content Delivery Network (CDN). This means that website operators can make certain page content available not only on their own servers, but also on servers of CDN providers. If the CDN servers are located closer to the user than the website operator's servers, the use of a CDN regularly leads to faster loading times for the user. When the user calls up the page of such a website operator, he not only establishes a connection to the website operator, but also to the CDN operator. 

In addition, Cloudflare provides website operators with security functions that can be used in particular to defend against automated attacks on the website. By using these functions, the availability of our website and the offers contained therein can be ensured. 

Cloudflare sets cookies for the above-mentioned purposes and can thereby process the following categories of data in particular: 

IP address, 

terminal device of the user, 

Data about the traffic between the user and the website operator, e.g. pages accessed, date and time of access. 

You can completely prevent Cloudflare from processing your personal data by deactivating the execution of script code in your browser settings or by integrating a so-called script blocker into your browser. 

Cloudflare contractually undertakes, on the basis of so-called EU standard data protection clauses, to ensure, when transferring personal data from the European Economic Area, that the recipients comply with a data protection standard that is substantially equivalent to the European standard. Please note, however, that we cannot ensure that Cloudflare will be able to comply with these contractual obligations in every case. 

The legal basis for data processing is our legitimate interest in the continuous and secure operation of our website and the defence against hacker attacks (Art. 6 para. 1 lit. f) DS-GVO). 

For more information, please see Cloudflare's privacy policy at: https://www.cloudflare.com/de-de/privacypolicy/ 

 

Cookiebot 

On our website, we use the consent management tool "Cookiebot" from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark. With the help of Cookiebot, you will be shown a so-called cookie banner when you first access our site, in which you can manage your consent to the setting of cookies or the use of cookie categories. You can also call up the cookie banner at any time later and change your cookie settings. 

The settings you make are stored in separate cookies, whereby personal data is also transmitted to Cookiebot. This involves the following categories of data: 

Anonymised IP address, 

Date and time of consent, 

Browser details, 

the URL of our sub-page from which you gave your consent, 

a random and encrypted key, 

the consent status, which serves as proof of consent. 

Cookie consents given using Cookiebot are stored for a period of 12 months. 

The legal basis of the data processing is our legitimate interest in the data protection-compliant management of user consent to the setting of cookies on our site (Art. 6 para. 1 lit. f) DS-GVO). 

For more information, please see Cookiebot's privacy policy at: https://www.cookiebot.com/de/privacy-policy/ 

 

Consentmanager 

We have integrated the consent management tool "consentmanager" (www.consentmanager.net) from consentmanager AB, Håltgelvågen 1b, 72348 Västerås, Sweden, mail@consentmanager.net, on our website to obtain consent for data processing and use of cookies or comparable functions. With the help of "consentmanager" you have the possibility to give your consent for certain functionalities of our website, e.g. for the purpose of integrating external elements, integrating streaming content, statistical analysis, measurement and personalized advertising. With the help of “consentmanager” you can grant or reject your consent for all functions or give your consent for individual purposes or individual functions. The settings you have made can also be changed afterwards. The purpose of integrating “consentmanager” is to let the users of our website decide about the above-mentioned things and, as part of the further use of our website, to offer the option of changing settings that have already been made. By using “consentmanager”, personal data and information from the end devices used, such as the IP address, are processed by consentmanager. In addition, the processed information may also be stored on your device. 

The legal basis for processing is Art. 6 Para. 1 S. 1 lit. c) in conjunction with Art. 6 para. 3 sentence 1 lit. a) in conjunction with Art. 7 para. 1 GDPR and, in the alternative, lit. f). By processing the data, consentmanager helps us (according to GDPR this is the responsible party) to fulfill our legal obligations (e.g. obligation to provide evidence). Our legitimate interests in processing lie in the storage of user settings and preferences with regard to the use of cookies and other functionalities. "Consentmanager" stores your data as long as your user settings are active. After two years after making the user settings, the consent will be asked again. The user settings made are then saved again for this period. 

You can object to the processing. You have the right to object to reasons arising from your particular situation. To object, please send an email to mail@consentmanager.net. 

 

Google Analytics 

We use the tracking tool Google Analytics of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660, E-Mail: support-deutschland@google.com ("Google") on our website. 

Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site.  

The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.  

On behalf of the operator of this website, Google will use this information for the purpose of systematically evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.  

If individual pages of our website are called up, the following data is stored: 

-three bytes of the IP address of the user's calling system (anonymised  

IP address) 

-The accessed web page 

-The website from which the user accessed the page of our website (referral URL). 

-The subpages that are called up from the page called up 

-The length of stay on the website 

-The frequency with which the website is accessed 

We use Google Analytics with IP anonymisation activated. This ensures that the  

IP addresses are shortened by the last octet (e.g. 192.168.79.***; so-called IP masking). An assignment of the shortened IP address to the calling computer or terminal device of the user is no longer possible.  

The Google Analytics service is used to analyse the usage behaviour of our website. The legal basis is your consent in accordance with Art. 6 Para. 1 lit. a) DS-GVO. 

We delete the stored data as soon as it is no longer required for our recording purposes. In our case, the storage period is a maximum of 24 months. 

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:  

http://tools.google.com/dlpage/gaoptout?hl=de  

More information on the terms of use of Google Analytics: 

www.google.com/analytics/terms/de.html 

More information on the data protection of Google Analytics: 

https://support.google.com/analytics/answer/6004245?hl=de 

In addition, you can change your consent in the cookie settings [Change your consent] at any time. 

 

Google Tag Manager 

Google Tag Manager is a solution that allows marketers to manage website tags through one interface. The Tag Manager tool itself (which implements the tags) is a cookie-less domain and does not collect any personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager. https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.  

 

Instagram  

If you visit our Instagram channel, personal data will be stored and processed by Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 D02 X525, Ireland, as provider of Instagram in accordance with Instagram's privacy policy. You can find the privacy policy here: 

https://help.instagram.com/519522125107875 
We use the statistics service Instagram Insights for  
the purpose of demand-oriented design and continuous optimisation of our pages. This service records your activity on our site and makes it available to us in anonymised statistics. This provides us with information about, among other things, the interactions of our fan page visitors, the views of our page, the reach of posts, information about the activity of our subscribers as well as information about which countries and locations our visitors come from and statistics about the gender ratios of our visitors. It is not possible for us to draw conclusions about individual users or access individual user profiles. 

 

Paypal 

We offer the option of processing the payment transaction via the payment service provider PayPal, PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.  

For payment via PayPal, credit card via PayPal, direct debit via PayPal or - if offered 

- "Purchase on account" via PayPal, we pass on your payment data to PayPal as part of the payment processing. PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" via PayPal. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding whether to provide the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, these have their basis in a scientifically recognised mathematical-statistical procedure. Address data, among other things, is included in the calculation of the score values.  

For further information on data protection law, including information on the credit agencies used, please refer to PayPal's data protection declaration: https://www.paypal.com/de/webapps/mpp/ua/privacy-full. 

 

Shopify 

We host our website with Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.We use Shopify on a processing basis on our behalf. 

When you visit our website, Shopify collects your IP address and information about the device and browser you are using. Furthermore, Shopify analyses user behaviour and creates user statistics. When you make a purchase from our website, Shopify collects your name, email address, shipping and billing addresses, payment information and other data related to the purchase (e.g. phone number, amount of sales made, etc.). For the analyses, Shopify stores cookies in your browser. 

All data collected on our website is processed on Shopify's servers. In case of transfer of data to Shopify Inc. in Canada, the adequate level of data protection is guaranteed by adequacy decision of the European Commission. For further information on Shopify's data protection, please visit the following website: https://www.shopify.de/legal/datenschutz. 

 

Shopify Payments 

We use the payment service provider "Shopify Payments", If you choose a payment method offered via the payment service provider Shopify Payments, the payment processing is carried out via the technical service provider Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we pass on your information provided during the ordering process. 

The transfer of your data to Stripe is based on Art. 6 para. 1 lit. a DSGVO (consent) and Art. 6 para. 1 lit. b DSGVO (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. A revocation does not affect the validity of past data processing operations. All data required for payment processing are used exclusively for the execution of payments and are transmitted via the "SSL" procedure. Stripe is certified according to PCI DSS. 

Stripe may transfer, process and store personal data outside the EU. In this case, Stripe has agreed to EU standard contractual clauses for data transfers outside the EU/EEA, which ensure a level of data protection comparable to the GDPR. 

For more information about Shopify Payments' privacy practices, please visit https://www.shopify.com/legal/privacy. 

You can find more information about Stripe's data protection at: https://stripe.com/de/privacy. 

 

Trusted Shops Widget 

Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g. seal of approval, collected ratings) and to offer Trusted Shops products to buyers after an order has been placed.This serves to protect our legitimate interests, which outweigh our interests in the context of a balancing of interests, in optimal marketing by enabling secure shopping in accordance with Art. 6 (1) p. 1 lit. f DSGVO. The trust badge and the services advertised with it are an offer of Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with whom we are jointly responsible for data protection pursuant to Art. 26 DSGVO. Within the scope of this data protection notice, we inform you in the following about the essential contractual contents in accordance with Art. 26 (2) DSGVO. 

Within the framework of the joint responsibility between us and Trusted Shops, please contact Trusted Shops in the event of data protection questions and to assert your rights, using the contact options specified in the data protection information. Irrespective of this, however, you can always contact the data controller of your choice. Your enquiry will then, if necessary, be passed on to the other responsible party for a response. 

The trust badge is provided by a US-American CDN provider (content delivery network). An appropriate level of data protection is ensured by standard data protection clauses and other contractual measures. 

When the Trustbadge is called up, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of the call-up, the amount of data transferred and the requesting provider (access data) and documents the call-up. The IP address is anonymised immediately after collection so that the stored data cannot be assigned to you personally. The anonymised data is used in particular for statistical purposes and for error analysis. 

After the order has been completed, order information (order total, order number, product purchased, if applicable) and your email address, which has been hashed using a cryptological one-way function, are transmitted to Trusted Shops. The legal basis is Art. 6 para. 1 p. 1 lit. f DSGVO. This serves to check whether you are already registered for services with Trusted Shops and is therefore necessary for the fulfilment of our and Trusted Shops' overriding legitimate interests in the provision of the buyer protection linked to the specific order in each case and the transactional evaluation services in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. If this is the case, further processing will be carried out in accordance with the contractual agreement between you and Trusted Shops. If you have not yet registered for the services, you will subsequently be given the opportunity to do so for the first time. Further processing after registration also depends on the contractual agreement with Trusted Shops. If you do not register, all transmitted data will be automatically deleted by Trusted Shops and a personal reference is then no longer possible. 

Trusted Shops uses service providers in the areas of hosting, monitoring and logging. The legal basis is Art. 6 para. 1 lit. f DSGVO for the purpose of ensuring trouble-free operation. Processing may take place in third countries (USA and Israel). An adequate level of data protection is ensured in the case of the USA through standard data protection clauses and further contractual measures and in the case of Israel through an adequacy decision. 

Further information about the provider: https://www.trustedshops.de/impressum-datenschutz/#datenschutz 

 

YouTube videos 

On our YouTube channel you can find videos or helpful tips about our offer. The customer service team also professionally answers users' questions and comments on YouTube. Personal data is stored and processed by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4 D04 E5W5, Ireland ("Google"), as operator of YouTube, in accordance with Google's privacy policy. You can find the privacy policy here: https://policies.google.com/privacy?hl=de&gl=deMithilfe YouTube's Analytics functions enable us to carry out certain statistical evaluations to optimise our channel. This includes, in particular, details of the most popular videos (e.g. length of time users spend on the channel, ranking of videos), target groups (e.g. countries, language settings, age and gender, activity times) and the reach of our channel (e.g. where users were directed to a video from) and impressions (e.g. how many users saw a particular ad). It is not possible for us to draw conclusions about individual users or access individual user profiles.Further information about YouTube's analytics functions can be found at: https://support.google.com/youtube/answer/9002587?hl=de